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  • Writer's pictureGotta Go Orlando

Happy #407Day - Support Local Businesses and Share Your Love for Orlando

Happy 407 Day!

Today, Friday, April 7 is the day to support local businesses and share all that you love about the region.

Celebrate your hometown pride by shopping at and supporting your favorite local area businesses.

This now annual campaign, inspired by Orlando’s longtime area code, encourages residents to support their favorite restaurants, bars, shops, boutiques, services, and other locally-owned businesses by sharing posts and photos on social media channels using the hashtag #407Day during their visit.

Small businesses are the backbone of our community, and when we come together to support each other, we all thrive, together, we can make a difference by supporting our neighbors.

Here at Gotta Go Orlando we are proud to be a resident of our vibrant, inclusive community and always enjoy sharing here on our website and on our socials all that we love about Orlando.

407 Day gives us all the opportunity to showcase our hometown pride and the small businesses that make our community such a special place.

407 Day Orlando

The celebration also includes some special events throughout today, including:

Discover Downtown 407 Sale – Discover Downtown, the information/retail hub for all that is local, is having a sale with a $4.07 off special 407 shirts and ball caps both in-store and online with the code “407DAY.”

The sale runs all week and ends when the shop closes Friday evening at 5 p.m.

You can also shop online -

407 Day Orlando

Visit Orlando Mural Reveal – Visit Orlando, City of Orlando, Downtown Development Board/Community Redevelopment Agency (DDB/CRA), Orange County Government, and Orlando Economic Partnership will unveil a new mural in downtown Orlando at 10:30 a.m. at 30 S. Orange Avenue.

The event will feature a reading of an original #407Day poem by Orlando’s Poet Laureate, Shawn Welcome.

The new mural is designed by local Orlando artist Clark Orr, with the mural's design an initiative that is part of the “Unbelievably Real” brand platform, a first-of-its-kind partnership between Visit Orlando and the Orlando Economic Partnership.

“Unbelievably Real” was developed to appeal to a worldwide audience including leisure travelers, meeting planners, workforce talent and business audiences.

The exciting new mural has been painted by talented muralist Kristi Burke

407 Day Orlando

Tonight everyone is encouraged to attend 407 Day Game Night!

407 Day Game Night – The City of Orlando and the DDB will host a family game night in Lake Eola Park.

The event will feature games, food, and fun for everyone, including DJs, food trucks, inflatables, and giant lawn games.

Join The City of Orlando and Downtown Orlando for this fun free event at Lake Eola Park on the East Lawn.

The fun starts at 4 pm and goes on until 8 pm.

Food and drinks will be available for purchase including the signature drink ‘407 Island Time’ made with Tropical Bacardi, mango lemonade, blue curacao and a Smirnoff citrus floater!

407 Day Orlando

As always, keep checking back with us here at Gotta Go Orlando as we continue to bring you the latest news and information from around Orlando and Central Florida

You can also discover our latest news, views, and more on our socials, follow Gotta Go Orlando on Twitter, Facebook, Instagram, and TikTok.

Plus, subscribe to the Gotta Go Orlando YouTube Channel for all the latest from Orlando's Theme Parks, Attractions and more.

Please note:

Some posts may contain affiliate links which means we could earn money if you purchase products or services via our site.


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