At the International Association of Amusement Parks and Attractions (IAAPA) Expo in Orlando, S&S Worldwide has revealed the company's first axis coaster.
S&S Worldwide has revealed a car from the roller coasters it is building at new Transformers-themed family entertainment centers in Riyadh, Dammam, and Jeddah in Saudi Arabia for Saudi Entertainment Ventures (Seven).
The rides will be the company’s first Axis coasters, which incorporate 4D vehicle technology with free-rotating seats that independently spin on a horizontal axis. The coasters will deliver different ride experiences based on the weight and distribution of passengers.
“We took a standard roller coaster, added our patented and exclusive spin technology, and transformed it into something extremely unique and something we knew the world needed,” says Jason Mons, S&S executive vice president.
In addition to the axis rotation, the coasters will also feature linear synchronous motor (LSM) launches and inversions. The attraction planned for Riyadh will rise 46 feet and reach a top speed of 45 mph.
The Transformer-branded family entertainment centers are being developed under license by Hasbro. They are part of 21 entertainment destinations that Seven is developing across Saudi Arabia.
“We have been working tirelessly for the last five years to bring an amazing set of attractions to the Kingdom,” says Damien Latham, Seven’s chief attractions officer. When he was walking the IAAPA show floor two years ago, Latham said he was drawn to the S&S booth and immediately identified the Axis coaster as being perfect for the Transformers theme.
“I think you’re going to love this ride,” he adds.
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