LEGO Pokémon is taking over the LEGO Festival at LEGOLAND Florida from July 20 - August 16!

LEGO Pokémon is headlining the Play Zone for this year’s LEGO Festival, bringing hands-on building and interactive adventures inspired by one of the world’s beloved gaming franchises.

LEGOLAND Florida Resort has revealed that LEGO Pokémon will be joining this year’s LEGO Festival as the headliner for the Play Zone levelling up the game for this year’s family summer event in Florida.

Guests can expect hands-on activities and creative interactive play, including the newly announced LEGO®Pokémon SMART Play sets as part of the ultimate summer celebration of family fun.  

The Play Zone will offer kids and adults alike the chance to bring their Pokémon Trainer dreams to life, in the real world. Pokémon fans can level up their skills through a hands-on training journey - bonding with, nurturing, and training a selection of five Pokémon, to take on the most epic brick-built battles.  

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Guests will step into a LEGO Pokémon- inspired world, joining in hands-on activities and build moments that bring play to life and Pokémon into the physical realm through the LEGO SMART Play system.

Entering the Nurture area, Trainers can build their Pokémon a tasty snack, then head to the snack table to add a SMART tag and see how their Pokémon reacts. They can also build and display a LEGO Poké Ball, plus snap a photo with the giant LEGO Pikachu model making its way to LEGO Festival this summer at the family theme park in Winter Haven.  

Not only that, but families joining the festival fun will also be among the first in the world to see the LEGO Pokémon SMART Play system in action, and learn how to nurture, train and battle with their Pokémon in the LEGO Pokémon: Trainer Center, while interacting with favorite LEGO Pokémon as they come alive in guests hands before they hit shelves in August.  

"LEGO Pokémon brings an exciting new way for families to play together at this year's LEGO Festival," said Brian Bacica, Park President of LEGOLAND Florida Resort. "Whether you're a lifelong Pokémon fan or discovering it for the first time, families can build and share unforgettable moments together through hands-on experiences." 

The new LEGO SMART Play system is designed to help play last longer and feel more dynamic, active, social and interactive, and it is screen free fun. For Pokémon Trainers, this means more catching, more bonding, more training, more battling, and new ways to play – all available to be experienced at LEGO Festival. 

Running from July 20 to August 16, 2026, LEGO Festival will turn LEGOLAND Florida Resort into a full-on festival of imagination across five interactive zones: Music, Creative, Chill-Out alongside the brand-new Thrill and Play Zone.  

LEGO Festival is included in the regular ticket prices.  For more information on LEGO Festival, please visit LEGOLAND.com/Florida.

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